Event Marketing

Our Experience

With over 11 years of experience helping to create great events, Finish Line Speedway puts your next event in the Winner’s Circle! We are a maximum crowd pleaser and your pleasure is our business. We will work with you to reach your goals. We are one of the leaders in the micro reality racing industry and are well established. We have worked on hundreds of events and have left our clients satisfied. We are experienced, unique, fun, and a professional event company. We employ event marketing techniques to work for your business.

What is Event Marketing?

Event marketing is a promotional strategy that involves face-to-face contact between companies and their customers at special events like concerts, fairs, and sporting events. Brands use event marketing entertainment (like shows, contests, or parties) to reach consumers through direct hand-to-hand sampling or interactive displays. The practice works because it engages consumers while they’re in a willing, participatory position.

Why Event Marketing

A successful event marketing campaign provides value to attendees beyond information about a product or service. A discount, free sample, charity alignment, or fun event will make customers feel like they are receiving a benefit and not just attending a live-action commercial. In contrast to traditional advertising, which blasts millions of consumers with the same general television, radio or billboard message, event marketing targets specific individuals or groups at gathering spots, in hopes of making quality individual impressions.


With event marketing we offer pricing at a discounted rate you if asked to appear for two or more consecutive days. Contact us for details at (832) 848-0813 or fill out the form to request a FREE Custom Quote.